I-SITE recently teamed up with New York’s Downtown Alliance to develop two microsites promoting the numerous fun things to do in Lower Manhattan this summer.
The first project is #LMT aka Lower Manhattan Tuesdays. Built in partnership with the Alliance and Barker, the website features over 60 partners across Lower Manhattan ranging in types from dining and shopping to “explore” partners such as the Anne Frank Center USA and Helicopter Flight Services.
I-SITE programmed the site for visitors to sign up and acquire a redemption code that they can use at participating partners every Tuesday between May 27th and September 30th. Promotions include 25% off your entire bill at Black Hound Bar & Lounge, a surprise Wall Street related gift at Wall Street Walks, and a free cookie with a $20 purchase at the Salty Paw. If you’re already out and about in Lower Manhattan check the fully responsive site out on your phone or tablet.
The second project, GameOn!, is a new summer pop-up series which highlights locations along Water Street and the games and events running June 26th through Labor Day. I-SITE worked with the Alliance and partners 3×3 design and HR&A Advisors to develop the microsite.
GameOn! highlights a number of events including mini golf, beer gardens, and battleship and features a fully responsive design with a calendar and map of participating Water Street locations. While on Water Street, take advantage of the new Wi-Fi corridor that Downtown Alliance has also been tirelessly working on providing.
I-SITE built both microsites on the Drupal content management platform providing the Downtown Alliance with easy access for managing the content throughout the summer.